Client: Edmonton-based Property Developer
Services: Social Media Advertising, Photography/Videography
Challenge: A local property developer needed to generate qualified leads for their new residential development in Edmonton’s growing north side.
Approach:
- Created professional photography and video showcasing property features and neighborhood amenities
- Developed multi-platform advertising campaign targeting potential homebuyers
- Implemented sophisticated lead capture system with pre-qualification questions
- Optimized campaign based on lead quality feedback from sales team
Results:
- 71 qualified leads generated in just two months
- 28% of leads converted to property viewings
- 8 direct sales attributed to the campaign
- Cost per acquisition well below industry average